About Palm Beach Collection
Palm Beach Collection is an iconic Australian-made home fragrance brand established in 2009, inspired by Sydney’s Palm Beach coastline. They hand-pour soy candles and craft reed diffusers, room mists, and bath and body products that have earned over 4,000 five-star reviews.
A family-owned business stocked at major retailers including Myer and THE ICONIC, Palm Beach Collection creates luxurious fragrances that transport customers to the coast. Their curated gift sets make them a go-to for special occasions and corporate gifting.
What Insiteful Built
Insiteful built Palm Beach Collection’s Shopify store with a focus on visual merchandising and a seamless gifting experience that drives strong average order values and brand loyalty.
- Premium Shopify store with visual fragrance discovery experience
- Gift set builder and corporate gifting options
- Subscription model for repeat fragrance purchases
- Brand storytelling connecting products to the Palm Beach lifestyle
- SEO targeting Australian candles, soy candles, reed diffusers, and gift set keywords
Visit Palm Beach Collection
Explore Palm Beach Collection at palmbeachcollection.com.au
Want to take your online store to the next level? Let’s chat about what Insiteful can build for you.