About Fashion Fish
Fashion Fish is an Australian-made swimwear brand based in Newcastle, NSW, specialising in chlorine-resistant training swimwear, period-proof swimwear, and custom club swimwear. All products are made in-house from recycled materials and carry the Australian Made certification.
As Australia’s go-to for premium chlorine-resistant swimwear, Fashion Fish suits are built to withstand hundreds of hours of pool training while maintaining their shape, colour, and performance.
What Insiteful Built
Insiteful built Fashion Fish’s Shopify store with a focus on product education around chlorine resistance and sustainable manufacturing, helping competitive and recreational swimmers find their perfect suit.
- Custom Shopify store with sport-specific product filtering
- Detailed sizing guides and chlorine-resistance education
- Club and team custom order system
- Australian Made certification and sustainability messaging
- SEO targeting chlorine resistant swimwear, Australian made swimwear keywords
Visit Fashion Fish
Explore Fashion Fish at fashionfish.com.au
Looking for a website partner who gets ecommerce? Start here with Insiteful.